Key Takeaways From Microsoft Corporation (NASDAQ:MSFT)’s Build And Envision Conferences
Microsoft Corporation (NASDAQ:MSFT) recently held two closely watched conferences. The Build conference focused mainly on the tools and opportunities Microsoft is offering the developer community. The Envision conference was all about highlighting Microsoft’s business solutions to business leaders. In both conferences, Microsoft tried hard to project itself as a technology company breaking away and embracing the future – the post mobile era.
Here are key highlights from both Microsoft’s Build and Envision conferences.
The Microsoft Corporation (NASDAQ:MSFT) of today doesn’t wait for months or years to push out important updates. Instead, updates and fixes are released within weeks.
Microsoft is bringing many of its popular products and services to cloud, a move that is perfectly in line with CEO, Satya Nadella’s mobile-first, cloud-first strategy.
Microsoft Corporation (NASDAQ:MSFT) is also aggressively driving toward integrated apps or the so-called chatbots. It is a case where many features are built into an app, thus eliminating the need to work with multiple apps for every single goal. Think about using Skype to order and pay for items at a store.
Microsoft is going past the era when Microsoft’s story was only told through Windows. In the recent times, the company is putting its products and services everywhere and that is helping the company to get back in the hearts of customers that may have defected from its Windows platform. Microsoft is particularly targeting Alphabet Inc (NASDAQ:GOOG)’s Android and Apple Inc (NASDAQ:AAPL)’s iOS with its popular productivity tools such as Office, Skype and more.
Microsoft is doubling down its machine learning efforts and it hopes developers and businesses will pay attention to what it is doing on that front. Toward making sense of disparate data through machine learning, Microsoft has recently rolled out a number of machine learning APIs for developers. Some of these APIs focus on recommendations and image recognition.
Microsoft Corporation (NASDAQ:MSFT) is working on tools that enable businesses to use data to predict consumer behavior. It is something that the likes of Google and Facebook Inc (NASDAQ:FB) are already doing.
Virtual and augmented reality
Although a greater part of VR and AR projects are focused on gaming industry, Microsoft Corporation (NASDAQ:MSFT) can be seen trying to bring out the business potential in VR and AR technologies. For example, the company is hoping that its HoloLens can help businesses to boost revenue growth, improve customer experience and cut operating costs.
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