Morning Beat: Sony Corp (ADR) (SNE), Apple Inc. (AAPL), and Alphabet Inc (GOOGL)

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Sony Corp (ADR) (NYSE:SNE) has formed a new company whose main task will be developing games for smartphones. ForwardWorks is the name of the company that the Japanese company says will make ‘full-fledged game titles.’

All the games from ForwardWorks will make use of PlayStation characters while leveraging Sony Corp (ADR) (NYSE:SNE)’s experience in the development of video games. There is no word on when new titles will come out even as Sony maintains the company will focus on users in Japan and Asia.

Atsushi Morita is to head the new company that is to be incorporated next week while operating under Sony Interactive Entertainment

Concerned by declining iPad sales, Apple Inc. (NASDAQ:AAPL) is letting users buy its new iPad Pro bundled with Office 365. The Microsoft Corporation (NASDAQ:MSFT)’s working suite is the only non-Apple accessory that appears on the order form.

Bundling of Office 365 comes as a surprise because the iPhone maker has its own iWork Suite. However, it could be a tactic by the company to attract users who prefer Office 365 while using a tablet.

It could also be a strategy by Apple Inc. (NASDAQ:AAPL) to shrug off competition from Microsoft, which has been making gains with Surface Pro. Offering customers what they need to get work done is the only way either of the two companies will be able to ramp up sales.

YouTube is working on a new app that will allow users to stream videos straight from their phones. Connect is the new app that the Alphabet Inc (NASDAQ:GOOGL)-owned platform is planning to use to counter Periscope dominance on live streaming.

VentureBeat claims that Connect will come with a chat and tag functions as well as a news feed that will house content from other users. Integrating the new app with YouTube should be a key selling point that will allow Alphabet Inc (NASDAQ:GOOGL) to shrug off competition on live streaming. Connect is hardly a new app since live streaming is still possible on YouTube through Creator Studio.

Alphabet Inc (NASDAQ:GOOGL) has unveiled a new tool that lets developers assess their Android apps for any accessibility issues before making them available. Accessibility Scanner is the new tool that makes it easier for developers to test whether their apps have any visual or physical issues.

The scanner is compatible with all devices running in on Marshmallow 6.0. Alphabet Inc (NASDAQ:GOOGL) says developers will be able to detect elements like texts or buttons that may need some adjustments to ensure ease of use.

By activating the tool on settings one should be able to scan each screen for issues. The tool also provides suggestions that one can implement to improve users experience.

Viraj Shah

Viraj Shah has completed M.Com (Finance) and is currently pursuing his CFP. He tracks US markets along with other global markets like India very closely. He is very passionate about stocks, real estate, and technology. He also believes that money can always be made in the market.

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