Godaddy Inc (NYSE:GDDY) Evolution Picks Up Pace


Godaddy Inc (NYSE:GDDY) has launched a set of cloud servers and applications targeting small business developers. That development marks another diversification effort in the company since going public. Godaddy has in the recent times showed great interest in expanding into technology and products market besides its domain address and website hosting business.

In focusing on the small business market, Godaddy Inc (NYSE:GDDY) appears be looking to exploit opportunities in a market segment that is usually fragmented with no clear large leader.

The cloud tools that Godaddy has launched are primary individual focused. What the company is going is that it working to simplify the work of independent developers that create apps for small businesses or help such businesses to move to the cloud.

Exceeding expectations

With the tools, Godaddy says developers can build cloud solutions, test them and scale on its cloud infrastructure. The company is wooing small business developers to its cloud platform with the promise that it enables them to save time and also exceed the expectation of their clients.

Godaddy Inc (NYSE:GDDY)’s cloud server and applications are built on OpenStack. Initially, the cloud services will only be available in U.S. data centers.

Pricing

To accommodate the budget of different small business developers, Godaddy Inc (NYSE:GDDY) has rolled out different price tiers for its cloud servers and applications. An option that gives you 20GB starts at $5 per month. There is another option of 80GB for $80 per month.

Godaddy evolution

Godaddy Inc (NYSE:GDDY) is on evolution mode. Hosting websites and selling domains is no longer enough for the company to reach its growth targets, it seems. As much, the CEO, Blake Irving, billed by insiders as a products guy, is looking to widen Godaddy’s operations scope.

Efforts to diversify Godaddy’s product stream began with the launched of GoDaddy Pro. The suite of services targets Web designers and developers, which can tap into it to efficiently manage their customer accounts.

Neha Gupta

Neha Gupta has been in the financial space for over six years now. Gupta earned her MBA degree from Symbiosis Centre of Distance Learning in 2009 and her passion for finance led her to pursue Chartered Financial Analyst (CFA) course. She has successfully completed Level II of her CFA. She is a veteran in article writing, which is depicted in her numerous pieces published on SeekingAlpha, Nextiphonenews, InsiderMonkey, MarketWatch, and Techinsider. Her crisp and eloquent writing finds its best place in Researchcows, where emphasis is given on developing rich content for various websites, products, business plans, trainings, and book writing.

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