HP Inc (NYSE:HPQ) Could Be Launching A Windows Smartphone Targeting Businesses

HP Inc (NYSE:HPQ) is reportedly developing a smartphone that runs Microsoft Corporation (NASDAQ:MSFT)’s Windows 10 Mobile. The smartphone could be unveiled at the 2016 Mobile World Congress event with business customers in mind. The specs of the HP’s Windows-based smartphone codenamed HP Falcon recently leaked.

There is no guarantee that HP Inc (NYSE:HPQ) will push through with the HP Falcon project to completion. Sources say that the company could abandon the initiative, especially given how Windows Mobile has continued to shed market share. However, if HPQ does carry on with the project successfully, it would be a major boost for Microsoft, which is struggling to popularize its multi-device Windows 10 software.

Mysterious device

Initially, news broke about a mysterious mobile device running Windows 10 Mobile. It was not immediately clear what the device was all about until further details emerged that the recently streamlined HPQ was the name behind HP Falcon. It has also emerged that HPQ is targeting the corporate mobility market with the smartphone.

HP Falcon specs

Leaks so far claim that the HP Falcon features 5.8-inch display, runs Qualcomm, Inc. (NASDAQ:QCOM)’s Snapdragon 820 processor and will ship with 0.9GB of RAM. Storage of 43GB is also said to be available in the device. At the back, HPQ is said to be equipping the handset with 20MP camera, which will be paired by a 12MP selfie shooter at the front.

Finer details of the HP Falcon are expected to emerge as the launch date of the device nears.

If HP Falcon does become a reality, it will be the first smartphone outside the Lumia line to run Microsoft’s Windows 10 Mobile.

Mobile campaign

HP Inc (NYSE:HPQ)’s HP Falcon device could end up giving a boost to Microsoft’s currently dwarfed mobile position. Microsoft recently released a series of gadgets aimed at popularizing its Windows Mobile and other cloud services. However, the company does still need the support of outsiders because it cannot change the current mobile narrative singlehandedly.

Enterprise mobility

With reports that HP Inc (NYSE:HPQ) is looking to aim HP Falcon smartphone at enterprises, it could give Microsoft a boost in the corporate mobility contest with Apple Inc. (NASDAQ:AAPL). In collaboration with a number of partners including the International Business Machines Corp. (NYSE:IBM), Apple is aggressively plotting for enterprise mobility land-grab.

Neha Gupta

Neha Gupta has been in the financial space for over six years now. Gupta earned her MBA degree from Symbiosis Centre of Distance Learning in 2009 and her passion for finance led her to pursue Chartered Financial Analyst (CFA) course. She has successfully completed Level II of her CFA. She is a veteran in article writing, which is depicted in her numerous pieces published on SeekingAlpha, Nextiphonenews, InsiderMonkey, MarketWatch, and Techinsider. Her crisp and eloquent writing finds its best place in Researchcows, where emphasis is given on developing rich content for various websites, products, business plans, trainings, and book writing.

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