Salesforce.com, Inc. (NYSE:CRM) and Box Inc (NYSE:BOX) boost ties with introduction of Salesforce Files Connect for Box

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Salesforce, Inc. (NYSE:CRM) and Box Inc (NYSE:BOX) are drifting closer to each other to serve their customers better. In the latest development, Salesforce has introduced Salesforce Files Connect for Box, which essentially adds more links between the clouds. The move also simplifies working within the two clouds.

Salesforce, Inc. (NYSE:CRM) and Box continue to see the benefits of their collaboration are working to keep the benefits flowing. With Salesforce Files Connect for Box, operating in the two cloud environment has been streamlined. That means that Box subscribers will be able to search, access and share files within Salesforce platform and across multiple device forms.

The addition of Salesforce Files Connect for Box also makes it easy to integrated content stored in Box into Salesforce accounts and records.

New SDK

Salesforce and Box are trying to streamline their clouds through a new SDK for developers. The new SDK is called Box SDK for Salesforce and it is enriched with tools to encourage development of apps based on Salesforce App Cloud.

Pricing and availability

Salesforce, Inc. (NYSE:CRM) and Box are making the new SDK available free to developers on Github. However, Salesforce Files Connect will initially be available to select customers in a pilot phase, but will be widely rolled out in the summer of 2016. Pricing for Salesforce Files Connect has not been disclosed, but will be made known when the feature is widely available next year.

Industry-specific focus

Salesforce, Inc. (NYSE:CRM) is introducing Salesforce Files Connect for Box at a time when it is also keen to remodel its business approach to focus on specific industries. The company is developing solutions for healthcare and financial services markets in its industry-specific movement.

Salesforce, Inc. (NYSE:CRM) also recently acquired a startup called MinHash, which develops solutions that enable marketers to run more efficient and effective online campaigns. MinHash is viewed as being important to Salesforce’s Sales Cloud service as it uses artificial intelligence to provide market insight.

Neha Gupta

Neha Gupta has been in the financial space for over six years now. Gupta earned her MBA degree from Symbiosis Centre of Distance Learning in 2009 and her passion for finance led her to pursue Chartered Financial Analyst (CFA) course. She has successfully completed Level II of her CFA. She is a veteran in article writing, which is depicted in her numerous pieces published on SeekingAlpha, Nextiphonenews, InsiderMonkey, MarketWatch, and Techinsider. Her crisp and eloquent writing finds its best place in Researchcows, where emphasis is given on developing rich content for various websites, products, business plans, trainings, and book writing.

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