Hewlett Packard Enterprise Co (NYSE:HPE) And Dell Launch Servers To Cater To Smbs

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In an apparent defiance of the cloud disruption, Hewlett Packard Enterprise Co (NYSE:HPE) and Dell appear to be sticking to their guns in selling legacy technologies. In the latest move, the companies have rolled out new servers targeting small and mid-size businesses (SMBs). Dell has launched multiple new servers for SMBs while HPE has launched two new servers for the SMB market. However, a key question remains as to whether SMBs will choose cloud over legacy servers.

Hot on the heels of their recent head-turning transactions or acquisition and breakup, Hewlett Packard Enterprise Co (NYSE:HPE) and Dell are vying for headlines again. In the latest case, the companies are showing off their new server products startups and mid-size enterprises.

Transformative transactions

Dell is acquiring enterprise storage provider EMC Corporation (NYSE:EMC) for $67 billion while HPE recently separated from its PC and Printer sibling HP Inc (NYSE:HPQ).

Selling SMB servers

With their new servers, Hewlett Packard Enterprise Co (NYSE:HPE) and Dell are enticing SMBs with server solutions that they say are much easier to install and manage. However, the hardware vendors are also betting that they will be able to ascend and possibly lock in the customers that acquire their entry level servers.

Dell’s offering

Dell is targeting SMBs with a raft of servers based on its PowerEdge system. The new servers include racks-focused PowerEdge R330 and R230. The others are tower form factors coming as PowerEdge T330 and T130. For easier deployment and management, Dell has built OpenManage systems into the T130 server, thus keeping the promise that SMBs will not have problems using the newly unveiled servers.

Dell’s new SMB-focused servers are powered by Intel Corporation (NASDAQ:INTC)’s Xeon processors. The SMB servers also feature expanded internal storage as well as more memory slots to increase capacity. The new T130 model, for instance, comes with twice the memory capacity of the previous model.

HPE’s portfolio

Hewlett Packard Enterprise Co (NYSE:HPE) on its part has unveiled two servers namely ProLiant ML30 Gen9 and ProLiant DL20 Gen9 for SMBs. The company has also launched a marketplace to make it easier for customers to discover and acquire the new systems.

HPE’s ProLiant DL20 Gen9 starts at $660 while the ProLiant ML30 Gen9 model starts at $599.

Neha Gupta

Neha Gupta has been in the financial space for over six years now. Gupta earned her MBA degree from Symbiosis Centre of Distance Learning in 2009 and her passion for finance led her to pursue Chartered Financial Analyst (CFA) course. She has successfully completed Level II of her CFA. She is a veteran in article writing, which is depicted in her numerous pieces published on SeekingAlpha, Nextiphonenews, InsiderMonkey, MarketWatch, and Techinsider. Her crisp and eloquent writing finds its best place in Researchcows, where emphasis is given on developing rich content for various websites, products, business plans, trainings, and book writing.

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