With 3D XPoint, Micron Technology, Inc. (NASDAQ:MU) Is Predicting Memory Revolution

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With shares down more than 46% this year, you may be forgiven to think that Micron Technology, Inc. (NASDAQ:MU) is all bad news. However, at a recent technology event, the company sought to distance itself from the bad news in the memory market by indirectly saying that its future is bright. Why is the company so confident? It is because Micron believes that it can drive competitive advantage in the memory market through its new memory technology called 3D XPoint. Micron developed 3D XPoint technology in collaboration with Intel Corporation (NASDAQ:INTC).

From in-memory databases to gaming, Micron Technology, Inc. (NASDAQ:MU) is gearing up for a major memory refresh. It has been long since a major breakthrough was made in memory space, and that has resulted in a performance bottleneck that doesn’t make Micron happy. While the company made it clear that 3D XPoint is not going to completely replace NAND flash and DRAM technologies, it will introduce multiple memory technology advances. In short, 3D XPoint pulls together the best features in DRAM and NAND technologies.

Slow memory progress vs. rapid processors advancement

According to Micron’s Todd Farrell, stagnation in new memory development has resulted in multiple computing challenges, which have been compounded by the rapid processor advancements. With 3D XPoint, Micron believes it can eliminate the performance holdup caused by memory technologies that are not fully taking advantage of more powerful processors coming to market.

The ideal memory

In Micron Technology, Inc. (NASDAQ:MU)’s view, the ideal memory needs to be one that combines the best features of DRAM and NAND while also being affordable. Moreover, the ideal memory design needs to fit into the existing manufacturing infrastructure. In some cases, Farrell noted, memory designs have perished because they cannot be produced in scale using existing manufacturing systems.

What’s in 3D XPoint?

As for 3D XPoint, Micron’s Farrell claimed that is the first real memory breakthrough in decades. 3D XPoint is 1,000 times faster than NAND flash. In terms of endurance, 3D XPoint is 1,000 times better than NAND. In comparison to DRAM, 3D XPoint is 10 times the density of DRAM yet much cheaper.

By leveraging the 3D XPoint technology, Micron Technology, Inc. (NASDAQ:MU) is looking at introducing a high-performance memory with wide application cases at lower cost.

Neha Gupta

Neha Gupta has been in the financial space for over six years now. Gupta earned her MBA degree from Symbiosis Centre of Distance Learning in 2009 and her passion for finance led her to pursue Chartered Financial Analyst (CFA) course. She has successfully completed Level II of her CFA. She is a veteran in article writing, which is depicted in her numerous pieces published on SeekingAlpha, Nextiphonenews, InsiderMonkey, MarketWatch, and Techinsider. Her crisp and eloquent writing finds its best place in Researchcows, where emphasis is given on developing rich content for various websites, products, business plans, trainings, and book writing.

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