Can Sprint Corp (S) sell more iPhones?
Financing the iPhone is the norm of the marketing currently. Almost all the leading carriers in the United States are offering different financing plans to attract more consumers. However, Sprint Corp (NYSE:S) seemed to have offered the best and cheapest facility that might be irresistible. Its objective is very clear, i.e. to wean away the customers from Verizon Communications Inc. (NYSE:VZ) and AT&T Inc. (NYSE:T), who are the leaders in the United States.
Competition On Basic Data, Calling And Text Plan
For instance, Sprint Corp (NYSE:S) is offering 16 GB iPhone 6S priced $3 – $10.50 less a month than the rivals with a basic calling, data, and text plans. The company wants to make use of the Apple Inc. (NASDAQ:AAPL)’s new iPhone 6S launch to boost its device sales and thereby add connections.
The company is charging $22 a month for the 16 GB iPhone 6S device under a 21-month lease period. Along with a basic plan of talking, data and text worth $45 the total plan will cost $67 a month for one customer. Similarly, T-Mobile US Inc (NYSE:TMUS) has also come up with plans of approximately $70 a month. While $20 is meant for the phone, another $50 was for a basic wireless plan. It’s a common factor that both Sprint and T-Mobile US Inc (NYSE:TMUS) offer cheaper plans to attract more consumers into its fold.
Better Network Coverage
Both Verizon Communications Inc. (NYSE:VZ), as well as, AT&T Inc. (NYSE:T) are the leaders and have a good network. As a result, Verizon has a plan of $77.08 comprising $50 for a wireless plan and $27.08 for the iPhone for two years. Similarly, AT&T’s plan costs $77.50 a month. That consists of $32.50 for phone contract and $45 for a wireless plan for 20 months.
Apple Inc. (NASDAQ:AAPL) is offering the iPhone 6S costing $32.41 a month. Along with the basic plan of $45, it works out to $77.41 a month. These data suggest that Sprint Corp (NYSE:S)’s pricing is cheaper than others.
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