All About Google Inc (GOOG) (GOOGL)’s Solar Roof Project


Google Inc (NASDAQ:GOOG) (NASDAQ:GOOGL) has unveiled a fresh initiative called ‘Project Sunroof’. This is part of its initative to encourage people to have solar panels in their homes. The search engine firm is ready to provide information to users to make the call whether the renewable energy in the form of solar panels is the right option.

Data On Roof

Google Inc (NASDAQ:GOOGL) indicated that users could see the amount of sunlight that hits their roof in a year. This would be provided based on high-resolution aerial mapping, as well as, local weather patterns. As a result, the company guides the user as to how much money could be saved by moving towards solar panels.

The company has aligned with five solar panel providers till now. Therefore, if any of the users wish to shift towards solar power installation, it could recommend the solar providers in the specific area. Currently, the company is working for addresses in and around Fresno, California, San Francisco, Massachusetts, and Boston. The search engine giant indicated that it would extend the tool’s reach over a period.

Brainchild of Solar Energy Geek

The project is the brainchild of Carl Elkin, who was an engineer in Google Inc (NASDAQ:GOOGL) and is known as ‘solar energy geek’. He was interested in solar and the science and the gains to the environment due to renewable energy. He has installed panels on his house four years ago and volunteered with  Solarize Massachusetts in the last three years.

Elkin said that solar power was not the money loser that people think. He added that it was cheaper than the grid power. He said that people have  yet to realize the importance of solar power and the savings by installing them.

Millions Of People

The search engine company had all the data, as well as, computational tools that are necessary to put together to help millions of people. That allowed Elkin to create a resource about one and half years back. That was part of the company’s encouragement to spend one-fifth of their time on their passionate things that will also benefit the company. However, Elkin took the Project Sunroof as a full time in last several months.

The engineer said that Google Inc (NASDAQ:GOOGL) would provide information to its users based on the data from several parts of the firm. The objective fits well with the tradition of the company in investing in alternate energy sources. He also pointed out the investment made by the search engine giant in SolarCity Corp (NASDAQ:SCTY) and that they funded biggest solar farm in Africa. The company has also prioritized in making its new campus as solar-based energy.

Viraj Shah

Viraj Shah has completed M.Com (Finance) and is currently pursuing his CFP. He tracks US markets along with other global markets like India very closely. He is very passionate about stocks, real estate, and technology. He also believes that money can always be made in the market.

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