SAMSUNG ELECT LTD(F) (SSNLF) And Red Hat Inc (RHT) To Build Enterprise Apps

SAMSUNG ELECT LTD(F) (OTCMKTS:SSNLF) (KRX:005930) and Red Hat Inc (NYSE:RHT) have joined hands together to create apps for mobile for the benefit of the business users. The areas of focus for creating the apps included inventory management, customer service, and business intelligence. The two companies indicated that the mobile apps will be industry-specific and enterprise-ready.

New Platform

SAMSUNG ELECT LTD(F) (OTCMKTS:SSNLF)(KRX:005935) and Red Hat Inc (NYSE:RHT) indicated that the enterprise could deploy apps on the new mobile application platform of Red Hat. The open source software solutions provider disclosed about a new platform separately. The latest news might bring back the memories of a similar alliance between Apple Inc. (NASDAQ:AAPL) and International Business Machines Corp. (NYSE:IBM) during this time of last year. That resulted in nearly a dozen industry-specific apps.

The companies indicated that the apps will run on Android OS, as well as, other operating systems. On top of this, customers could configure with common back-end systems. The two companies will engage themselves in marketing the apps with the focus initially on the United States market.

New To Mobile Apps

Red Hat Inc (NYSE:RHT) is not in the same league of International Business Machines Corp. (NYSE:IBM) as the company is new to the mobile apps market. The company initiated the process following the acquisition of FeedHenry during the later part of the last year. The company wants to make use of a ‘full stack’ of software for both developing, as well as, deploying the apps. That resulted in the new mobile application platform.

The current deal should be more helpful to Red Hat than SAMSUNG ELECT LTD(F) (OTCMKTS:SSNLF) since the latter is the largest smartphone manufacturer. That will enable Red Hat Inc (NYSE:RHT) to jointly target the increasing market for mobile apps in the workplace. Both the companies will create an ecosystem of partners and tools based on the new mobile application platform. It is not clear as to how Samsung will gain from the deal since the company has also been working to get more of its devices deployed in the workplace.

Viraj Shah

Viraj Shah has completed M.Com (Finance) and is currently pursuing his CFP. He tracks US markets along with other global markets like India very closely. He is very passionate about stocks, real estate, and technology. He also believes that money can always be made in the market.

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