Google Inc (GOOGL) Vs Microsoft Corporation (MSFT) Cloud-Based Platforms

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Cloud Computing business is booming. Big tech companies are spending big on infrastructure that they hope will give them an edge in the fast growing business. Google Inc (NASDAQ:GOOG) (NASDAQ:GOOGL) and Microsoft Corporation (NASDAQ:MSFT) as always are now looking to outdo each other in the cloud business. Both companies are in pursuit of small organizations that are looking to run their IT operations on the cloud.

Selection Dilemma

Large corporations remain hesitant to make the switch. However, with the development of more solutions they are expected to join the bandwagon and make the transition. The adoption rate of cloud services is set to double over the next two years, large corporation being the catalyst behind a higher adoption rate.

Choosing between Google and Microsoft Corporation (NASDAQ:MSFT) will definitely be a challenge as both of them come with unique strengths in terms of their cloud offerings. However, Google Inc (NASDAQ:GOOGL) seems to have a slight advantage if findings of a recently conducted study are anything to go by.

Google’s Advantage

A survey released by BetterCloud shows that 66% of Google-for-work customers plan to adopt cloud services on offer. It is an advantage that could lead to increased revenue for the search giant if the estimates translate to actual deals. Only 49% of the current Office 365 customers plan to embrace the cloud by 2020.

However, it is not all lost for Microsoft Corporation (NASDAQ:MSFT) as more companies that use Office 365 are expected to embrace its apps in the next two years. The move should spur demand for its cloud offerings. More organizations are moving away from legacy applications and platforms. This should act as a catalyst for the growing demand for cloud services.

Enterprise customers are expected to spur demand for Google Inc (NASDAQ:GOOGL) and Microsoft cloud services going forward. These customers already run an average of 18 cloud applications on the cloud with the number set to nearly triple by 2017; much to the benefit of the two tech giants.

Viraj Shah

Viraj Shah has completed M.Com (Finance) and is currently pursuing his CFP. He tracks US markets along with other global markets like India very closely. He is very passionate about stocks, real estate, and technology. He also believes that money can always be made in the market.

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