Twitter Inc (TWTR) Turns A New Leaf In Real-Time Streaming With Heron


Twitter Inc (NYSE:TWTR) has a first in real-time data processing and analysis with the introduction of Heron. With more than 500 million tweets being generated every day on its website, Twitter has been looking for more capable and efficient real-time streaming tools for better processing and analysis.

Twitter Inc (NYSE:TWTR) is hoping that Heron will improve its real-time streaming aggregation and analytics, especially given the early indications from internal deployment. The company’s real-time streaming campaign can be traced back to 2011, when it purchased a startup called BackType and tapped an asset called Storm through the acquisition.

Storm causing storm

After acquiring BackType, Twitter didn’t keep Storm for itself but open sourced the technology, thereby inspiring the building of what has turned out to be the standard for real-time streaming analytics and processing.

Storm has also been adopted by companies like Alibaba Group Holding Ltd (NYSE:BABA), Amazon.com, Inc. (NASDAQ:AMZN) and Google Inc (NASDAQ:GOOGL) for their various analytics and real-time streaming projects.

Heron takes the stage

In the latest development, Twitter Inc (NYSE:TWTR) has figured out what it considers a better streaming process and analytics technology called Heron. The company says that Heron is compatible with Storm API, but it is far more efficient, manageable, flexible and faster than Storm.

According to Twitter Inc (NYSE:TWTR), Heron delivers 10-14 times higher throughput than Storm and its latency is 5-15 times lower than Storm.

Impressive outcome

Twitter has already deployed Heron internally with impressive outcomes. The company said that the efficiency of Heron has driven significant reduction in resource usage while bolstering infrastructure efficiency.

Heron for Internet of Things

Twitter Inc (NYSE:TWTR)’s Heron is clearly an amazing streaming analytics tool. However, it remains unclear at this juncture whether the company will open source Heron the same way it did Storm.

A move to open source Heron is expected to be a serious blessing for the Internet of Things initiative. Until now, most Internet of Things projects have relied on Storm-derived technologies for data ingestion, aggregation and analytics, but Heron could do better.

Neha Gupta

Neha Gupta has been in the financial space for over six years now. Gupta earned her MBA degree from Symbiosis Centre of Distance Learning in 2009 and her passion for finance led her to pursue Chartered Financial Analyst (CFA) course. She has successfully completed Level II of her CFA. She is a veteran in article writing, which is depicted in her numerous pieces published on SeekingAlpha, Nextiphonenews, InsiderMonkey, MarketWatch, and Techinsider. Her crisp and eloquent writing finds its best place in Researchcows, where emphasis is given on developing rich content for various websites, products, business plans, trainings, and book writing.

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