Black Friday sales decline, but combined with Thanksgiving Day rise 2.3% to $12.3B


Wall Street Journal reports that, “Foot traffic climbed 2.8% on Thanksgiving and Black Friday, according to data from ShopperTrak LLC, bumping sales up 2.3% to $12.3 billion over those two days. The jump was more pronounced on Thanksgiving after many chains lengthened their hours or opened their doors for the first time during the holiday.” Retailers like Target (TGT), and Wal-Mart (WMT) moved discounts to earlier time frames and Macy’s (M) opened for the first time ever on Thanksgiving Day as there was a sense of urgency this year as a late Thanksgiving holiday reduced the amount of Christmas shopping days by 6.

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